What is a common pitfall to avoid in a kickoff call?

Failing to document objectives is a significant pitfall to avoid in a kickoff call because this initial meeting sets the foundation for the entire project. Documenting objectives ensures that everyone involved is aligned on what needs to be achieved, which helps prevent misunderstandings and miscommunication later on. It establishes clear expectations and serves as a reference point throughout the project lifecycle.

When objectives are documented, they can be revisited to monitor progress and make sure that the team stays focused on the intended goals. Additionally, clear documentation can improve accountability among team members and stakeholders. Without this, teams may find themselves working towards different aims, leading to inefficiencies and frustration.

Not greeting the client, listening more than talking, and setting excessive deadlines relate to aspects of communication and project management, but they do not carry the same critical importance in establishing project direction and clarity as failing to document objectives.